Services Marketing in a Changing Environment was edited by Thomas M. Bloch, Gregory D. Upah, and Valarie A. Zeithaml. Bloch, Upal, and Zeithaml present papers that discuss the challenges and solutions in the field of service marketing stated by topmost executives in the leading service industries in the 1980s. They also present competitive papers from the 1980s about the varied disciplines in the field of service marketing, such as consumer behavior, marketing theory, and marketing research.
Thomas M. Bloch
Thomas M. Bloch served as President of the Youth Service Alliance of Greater Kansas City since July 1999. Mr. Bloch served as President and Chief Executive Officer of H&R Block Inc. He served as Vice Chairman of University Academy, Kansas City, Missouri, since January 2000 and as an educator with University Academy since August 2000. He served as an educator with St. Francis Xavier School from October 1995 to August 2000. He serves as a Director of Greater Kansas City Community Foundation. He served as Director of H&R Block Inc. from 2000 to September 30, 2010. He served as Director of Midwest Research Institute Inc. Mr. Bloch is Member of Business Mens Assurance Company of America.