Product / Brand Management
Product / Brand Management Category
Showing 1–10 of 24 results
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1975 Combined Proceedings, Series No. 37: Marketing in Turbulent Times and Marketing: The Challenges and the Opportunities
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1988 AMA Educators’ Proceedings: Efficiency and Effectiveness in Marketing
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A Strategic Approach to Business Marketing
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A.M.A.’s Two Big Days: Proceedings of The Spring Conference of the American Marketing Association
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Attitude Research in Transition
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Careers in Marketing
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Competitive Structure in Retail Markets: The Department Store Perspective
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Customer Satisfaction: Focus on the Customer
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Dynamic Marketing for a Changing World: Proceedings of the 43rd National Conference of the American Marketing Association
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Effective Marketing Coordination: Proceedings of the Forty-Fourth National Conference of the America
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