Strategic Planning
Strategic Planning Category
Showing 1–10 of 24 results
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1975 Combined Proceedings, Series No. 37: Marketing in Turbulent Times and Marketing: The Challenges and the Opportunities
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1985 AMA Educators’ Proceedings
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A Strategic Approach to Business Marketing
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Competitive Structure in Retail Markets: The Department Store Perspective
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Designing a Winning Service Strategy: 7th Annual Service Marketing Conference Proceedings
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Effective Marketing Coordination: Proceedings of the Forty-Fourth National Conference of the America
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Emerging Concepts in Marketing: Proceedings of the Winter Conference of the American Marketing Association
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International Marketing: Managerial Issues, Research, and Opportunities
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Macromarketing: A Canadian Perspective
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Marketing and the Future
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