|Categories:||Market Research, Marketing Strategy, Marketing Theory|
|Author:||Mark R. C. Lovell|
Mark R. C. Lovell
Mr. Mark R. C. Lovell is a research consultant in Canada. Born in England, he was educated at Cambridge University, and moved to Canada in 1976. A Canadian citizen since 1979, he has combined writing with marketing research. He has his own consultancy, conducting in-depth interviews and group discussions across Canada (in French and English) and in the USA.