Patterns for Tomorrow: Proceedings of The Fall Conference of the American Marketing Association


Patterns of Tomorrow is a collection of proceedings presented at the 1946 Fall Conference. Set in the background of post-World War II, the papers review the post-war plans to review business and marketing. This includes issues in marketing education, employment and market potentials, income distribution patterns, and foreign trade.


Book Information

Pages: 136
Published: 1946
New Copyright: 2012
ISBN: 9781613112915
Categories:, , ,

Author information

American Marketing Association American Marketing Association

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