|Categories:||International, Market Research, Marketing Strategy, Product / Brand Management|
|Author:||Donald N. Thompson|
Donald N. Thompson
Donald N. Thompson is the Professor Emeritus of Marketing at the Schulich School of Business in Canada at York University. He has been with the Schulich School of Business since 1973. Professor Thompson was a Visiting Professor at the London School of Economics in London, England, and at the Roth School at Long Island University.
Dr. Thompson is author of nine books on marketing and economics. His works has been published in thirteen languages. He received his BA & BComm from Manitoba, his MBA & PhD from the University of California at Berkeley, and his LLM from York. His areas of expertise are strategic market planning, marketing strategy, marketing/economic regulation, law and economics.