eBook
Showing 211–220 of 230 results
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The Social Responsibilities of Marketing: Proceedings of the Winter Conference of the American Marketing Association
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The Use of Sampling in Marketing Research
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Theoretical Developments in Marketing
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Theory in Retailing: Traditional and Nontraditional Sources
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Trends in Consumer Behavior
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Winning Back Your Market
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Contemporary Views on Marketing Practice Full Book
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Chapter 1: Broadening the Concept of Marketing Still Further
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Chapter 2: A Normative Theory of Marketing Practice
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Chapter 3: Marketing Theory and Application to the Modern Corporation
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