{"id":818,"date":"2017-11-28T10:25:58","date_gmt":"2017-11-28T15:25:58","guid":{"rendered":"https:\/\/www.marketingclassicspress.com\/?post_type=product&p=818"},"modified":"2023-02-13T06:58:06","modified_gmt":"2023-02-13T11:58:06","slug":"review-marketing-1981","status":"publish","type":"product","link":"https:\/\/www.marketingclassicspress.com\/books\/review-marketing-1981\/","title":{"rendered":"Review of Marketing 1981"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"
Review of Marketing 1981 is an anthology of 20 papers edited by Ben. M. Enis and Kenneth J. Roering. This work presents a review of developments in the marketing discipline in the 1980s. Written by eminent academics, the papers cover buyer behavior, marketing research and methodology, marketing theory, marketing management, and marketing environment.<\/p>\n","protected":false},"featured_media":819,"comment_status":"open","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_cat":[315],"product_tag":[],"yoast_head":"\n