Dr. Ronald W. Stampfl came to San Diego State University as Professor of Marketing in 1988. During the past 22 years, he taught classes in marketing, consumer behavior, and retailing.
Prior to joining the SDSU faculty, he was Professor at the University of Wisconsin-Madison where he also earned his Ph. D. in marketing. His areas of expertise included retail economics, corporate marketing, the study of product life cycles, and consumer science. He died December 13, 2010 after a battle with bile duct cancer at the age of 67.