Thomas C. Kinnear
Dr. Thomas C. Kinnear is the Eugene Applebaum Professor of Entrepreneurial Studies, Executive Director of the Samuel Zell and Robert H. Lurie Institute for Entrepreneurial Studies, and Professor of Marketing at the University of Michigan Business School. He was formally Senior Associate Dean of the Business School and former Vice President for Development and Executive Officer for the University.
Dr. Kinnear earned his PhD in business administration from the same university. He is also a management alumnus of Harvard University. His teaching and research interests are in the areas of entrepreneurial studies, strategic marketing planning, marketing and public policy, and market-based management. His research papers were published in numerous marketing and business journals. He has co-authored and edited several marketing literature.
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1988 AMA Educators’ Proceedings: Efficiency and Effectiveness in Marketing
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1988 Survey of Marketing Research: Organization, Functions, Budget, Compensation
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Ecological Marketing
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The Changing Marketing Environment: New Theories and Applications, 1981 Educators’ Conference Proceedings
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The Conserver Society
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