Marketing Theory
Marketing Theory Category
Showing 1–10 of 147 results
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1973 Combined Proceedings: Increasing Marketing Productivity and Conceptual and Methodological Foundations of Marketing
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1979 Educators’ Conference Proceedings, Series #44
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1984 AMA Educators’ Proceedings, Series #50
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1984 AMA Winter Educators’ Conference: Scientific Method in Marketing
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1985 AMA Educators’ Proceedings
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1986 AMA Winter Educators’ Conference – Marketing Education: Knowledge Development, Dissemination, and Utilization
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1987 AMA Winter Educators’ Conference: Marketing Theory
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1988 AMA Winter Educators’ Conference: Marketing: A Return to Broader Dimensions
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Add Value to Your Service: The Key to Success
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Advertising Research
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