|Categories:||International, Relationship Marketing / Alliances, Strategic Planning|
|Author:||Donald F. Mulvihill|
Donald F. Mulvihill
Donald F. Mulvihill authored and co-authored several works in the field of marketing, such as Marketing and the Future. He was on the faculty at the University of Alabama in the 1950s. He was also on the faculty of Kent State University and Ball State University.
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